Okay, so this is not the typical post I normally publish on this website. But as I am also a health and wellness copywriter, I thought it would be a nice thing to talk about that here. Since this is a health and wellness website.
I have been in the copywriting business for a long time and did not go full time, until recently.
What does copywriting mean?
Copywriting simply means writing an ad copy for a product or service so the reader takes immediate action. This could be signing up to an email list, buying a product; or making the prospect buy whatever you are selling.
This could also be called direct response copywriting.
A good copywriter should have read some books on copywriting and also, should be able to persuade the reader to take a specific action.
This also means that the copywriter should be able to pull at the heart-strings of the prospect to get them to take action.
The copywriter should be able to write an emotional copy that gets people to want to do what the client wants.
The thing is people buy with emotions and justify with logic. So, as a health and wellness copywriter, if you can write copy for a client that is directed at the emotions of the prospect, you will be able to get them to do whatever you want.
Also, there are words that get people to take action. If a copywriter knows these words, he can sell anything to anyone.
Therefore, as a client looking for a health and wellness copywriter, you should hire someone who knows his/her craft well.
But if you want to make sure you get the best return for your money, hire a copywriter based on results.
This means that you should pay the copywriter based on results. You only pay when you make profits by paying a percentage of your profits to the copywriter. This way, you don’t just give your money to someone who will write a mediocre copy and run away with your money.
As a health and wellness copywriter; I have the experience in this niche of writing the persuasive and high-converting sales copy for your health-related products or services.
If you are interested in working with a health and wellness copywriter like me; shoot me an email at firstname.lastname@example.org, and let’s make you make more money.
Here is a link to the copy of a weight loss program I wrote. If you like it, connect with me so we can work together.